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taco bell

STEAL A BASE

STEAL A TACO

Client / 

Taco Bell

 

Role / 

Design

Animation

Tacos + Baseball = yes, please. Partnering with Steelhead, we created this year’s “Steal a Base, Steal a Taco” campaign for Taco Bell to let baseball fans know about their offer for the upcoming Wold Series. Once the first base was stolen during the series, fans were able to steal a free taco later that month at Taco Bell. Using a mix of 2D and cel animation to bring our comic book world to life, you could say the project was a home run.

 

Agency: Deutsch + Steelhead

Two Fresh Credits:

Creative Director: Phil Guthrie
Executive Producer: Scott Rothstein
Art Director: Diego Coutinho


Design: Diego Coutinho, Nataly Menjivar, Caleb Bol
Animation: Oliver Wee, Diego Coutinho, Nataly Menjivar, Nhi Vo,
Caleb Bol, Phil Guthrie, Andrew Schreiber

DESIGN DEVELOPMENT

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