taco bell
STEAL A BASE
STEAL A TACO
Client /
Taco Bell
Role /
Design
Animation
Tacos + Baseball = yes, please. Partnering with Steelhead, we created this year’s “Steal a Base, Steal a Taco” campaign for Taco Bell to let baseball fans know about their offer for the upcoming Wold Series. Once the first base was stolen during the series, fans were able to steal a free taco later that month at Taco Bell. Using a mix of 2D and cel animation to bring our comic book world to life, you could say the project was a home run.
Agency: Deutsch + Steelhead
Two Fresh Credits:
Creative Director: Phil Guthrie
Executive Producer: Scott Rothstein
Art Director: Diego Coutinho
Design: Diego Coutinho, Nataly Menjivar, Caleb Bol
Animation: Oliver Wee, Diego Coutinho, Nataly Menjivar, Nhi Vo, Caleb Bol, Phil Guthrie, Andrew Schreiber